Logo & identity
This design can transfer itself across all sector platforms.
Logo and identity are the components needed before other collateral can then be designed for. The identity of a company is so important although I am aware that many logo design briefs can be completed within a day or a couple of hours. The logo however it has been designed needs to represent a company first and foremost, and this is a really important part of building an identity. This is an area I wasn't fully aware of before this course, or even the second year, and so now I know the difference between logo and identity, and identity and branding I can concentrate on particular areas, and they can influence eachother.
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